BOS response on direct to patient orthodontics
The British Orthodontic Society has issued a statement in response to the post from Kevin O’Brien and I’m including it here so you can read about the concerns being expressed by Orthodontists on behalf of patients. You should read Kevin’s blog post...Direct to patient orthodontics
Over recent months, you may have seen more advertising from direct to patient orthodontic providers promoting their clear aligner treatments. Some market themselves predominantly via social media advertising and some have city centre stores where you can seek advice...
Invisalign 7 million patients
In July, Invisalign quietly announced they had treated seven million patients. This is an incredible number and more so when you consider it was only towards the end of last year they announced they had treated their six millionth patient. This level of growth in an...
Orthodontic Hygiene
Orthodontic Hygiene – a guest post by Dr. Bethany Rushworth A common complication of orthodontics is tooth decay, although this can be prevented by appropriate cleaning and maintenance of the teeth and appliances. Decay develops as a result of acid production by...
Is Invisalign ‘SmileView’ a game changer for orthodontics?
With over 6 million patients choosing to get their teeth straightened with Invisalign aligners, Align Technology, the company that makes Invisalign, have been slowly building a huge dental database. You are probably wondering, as I have been, what they would do with...
A guide to getting braces as an adult